- Kia and Samsung collaborate to boost the digital ecosystem of Kia’s Platform Past Automobiles (PBVs) for enterprise
- Samsung’s B2B IoT platform – ‘SmartThings Professional’ – shall be built-in into Kia PBVs for seamless connectivity between autos and enterprise environments
- The ‘Plug & Play’ enterprise mannequin will permit small enterprise house owners to shortly and flexibly customise their PBVs to swimsuit their particular wants
- Kia and Samsung plan to discover new IoT options and world enlargement, constructing on Korea’s repute for sensible expertise
Kia Company has entered right into a strategic partnership with Samsung Electronics Co., Ltd. to introduce next-generation ‘Web of Issues’ (IoT) options for its Platform Past Automobiles (PBVs) choices.
The 2 firms signed a Memorandum of Understanding throughout Kia’s 2025 EV Day in Spain, marking a big step towards redefining each the ‘In-Automobile’ and ‘Out-of-Automobile’ expertise for PBV prospects.
The signing ceremony was attended by Sangdae Kim, Head of Kia’s PBV Division, and Chanwoo Park, Government Vice President of B2B Built-in Providing Middle at Samsung Electronics.
The collaboration aligns with Kia’s wider Platform Past Automobile technique, which seeks to develop the function of PBVs past transportation into custom-made enterprise options that may be built-in into broader digital ecosystems.
“Kia PBVs are designed to be extra than simply autos, they’re clever enterprise options that join seamlessly with digital ecosystems,” mentioned Sangdae Kim, Head of Kia’s PBV Division. “We anticipate that our enterprise collaboration with Samsung, leveraging its AI B2B resolution SmartThings Professional, will lengthen the automobile consumer expertise for our enterprise prospects past PBVs into the broader IoT ecosystem. This partnership is anticipated to create new alternatives for locating buyer worth.”
Kia will combine Samsung’s IoT platform, ‘SmartThings Professional’, into its PBVs, enabling wi-fi management of linked units and applied sciences by a ‘Plug & Play’ service. This resolution permits enterprise prospects to combine and handle IoT-enabled home equipment with out advanced installations, just by attaching a sensible connector.
“By integrating SmartThings Professional into Kia PBV, we plan to current an clever new method for companies to be linked to their prospects,” mentioned Chanwoo Park, Government Vice President of B2B Built-in Providing Middle at Samsung Electronics. “We are going to present an optimized built-in retailer administration expertise primarily based on custom-made options to cater for a spread of B2B prospects together with the self-employed and small enterprise house owners.”
Connectivity between PBVs and enterprise environments
By integrating SmartThings Professional into its PBVs, Kia is enabling automated connectivity between autos and enterprise areas. This integration permits B2B prospects to configure enterprise routines, activating the suitable routine primarily based on the vacation spot entered within the PBV’s ‘In-Automobile Infotainment’ (IVI). This permits for seamless and safe administration and monitoring of exterior enterprise operations, even whereas on the street.
For example, when small bakery house owners set a close-by wholesale market because the vacation spot, the pre-programmed enterprise routine will activate an ‘Ingredient Buy Mode’, and the automobile’s inner refrigeration system shall be robotically adjusted to make sure the elements stay recent in the course of the journey.
As soon as the elements are bought and the shop is about because the vacation spot, ‘Commute Mode’ will activate. This permits the house owners to organize the shop earlier than arriving by turning on the air-conditioning, signage, and different tools. They will additionally obtain a process record intelligently, similar to checking stock and changing filters, enabling them to organize the shop for operation with out workers.
After enterprise hours, they’ll activate a ‘Closing Mode’, which ensures that the shop’s units are powered off, energy-saving measures are utilized, and safety administration is taken care of robotically. They will even obtain real-time notifications by IVI whereas driving if uncommon exercise is detected or if upkeep is required, similar to within the case of system malfunctions.
Additional examples of the expertise’s performance embody an ‘Unmanned Operation Mode’, which hospitality venues can use to remotely deal with check-ins and check-outs, unlock room doorways, management units, and optimize local weather management settings. Even whereas driving, house owners can monitor the inside and exterior of the rooms by IVI and examine visitor reservation info to carry out distant check-ins and check-outs.
SmartThings Professional will make the most of AI-driven sample recognition to advocate and refine automated enterprise routines, whereas PBV house owners will have the ability to monitor and management these options straight by the automobile’s infotainment system, or by a pill system.
Increasing PBV enterprise options for world B2B prospects
Alongside SmartThings Professional integration, Kia and Samsung plan to develop specialised IoT options tailor-made to the distinctive wants of PBV enterprise prospects throughout varied industries.
The 2 firms will first launch pilot providers for small enterprise house owners and self-employed prospects as a part of this partnership. Shifting ahead, they’ll work on growing IoT product strains particularly for PBVs and bundled options tailor-made to the wants of B2B shoppers. In addition they intention to create new enterprise fashions and lengthen their providers to B2B prospects globally.
This broader integration of expertise, pushed by the partnership between the 2 firms, will allow a seamless service that connects mobility, expertise and enterprise. The collaboration reaffirms Korea’s sturdy repute for sensible expertise and Kia’s dedication to growing smarter, extra environment friendly mobility options.
